This is a paint effect and is essentially the application of a gold finish. It can be achieved by applying gold leaf, or by using metallic powders. You see this typically on picture frames but it also can be done on almost any object. It also comes in a Silver leaf as well. You can purchase the material for this project at any craft store.
Now, look for that "not so pretty" picture frame you have in the garage or craft room and head on over to JoAnn's, Hobby Lobby or even Wal-Mart, get your materials and do some Gilding..~!!